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This is a demo with invented data

Every figure on this page belongs to a seller who does not exist. Nothing here is saved, sent, or connected to Amazon — the demo is read-only by construction.

The books

A real double-entry ledger underneath the dashboard, not a report generated beside one.

Profit and loss

Twelve months in the book currency.

MonthRevenueRefundsCost of goodsGross profitAmazon feesAdvertisingOperating expensesNet profitMargin
2025-11⁦$150.8K⁩⁦-$5.8K⁩⁦-$68.7K⁩⁦$76.3K⁩⁦-$38.3K⁩⁦-$15K⁩⁦-$7.9K⁩⁦$15,085.50⁩⁦10.4%⁩
2025-12⁦$133.1K⁩⁦-$5K⁩⁦-$60.8K⁩⁦$67.3K⁩⁦-$33.9K⁩⁦-$12.8K⁩⁦-$7.4K⁩⁦$13,215.10⁩⁦10.3%⁩
2026-01⁦$103.7K⁩⁦-$3.9K⁩⁦-$47.1K⁩⁦$52.7K⁩⁦-$26.4K⁩⁦-$10.5K⁩⁦-$5.9K⁩⁦$9,910.06⁩⁦9.9%⁩
2026-02⁦$113.4K⁩⁦-$4.2K⁩⁦-$51.4K⁩⁦$57.8K⁩⁦-$28.9K⁩⁦-$10.9K⁩⁦-$5.7K⁩⁦$12,392.53⁩⁦11.3%⁩
2026-03⁦$150.5K⁩⁦-$6K⁩⁦-$67.7K⁩⁦$76.8K⁩⁦-$38.2K⁩⁦-$14K⁩⁦-$8.9K⁩⁦$15,617.97⁩⁦10.8%⁩
2026-04⁦$170.9K⁩⁦-$6.5K⁩⁦-$78.7K⁩⁦$85.7K⁩⁦-$43.5K⁩⁦-$17.6K⁩⁦-$8.5K⁩⁦$16,143.86⁩⁦9.8%⁩
2026-05⁦$136.6K⁩⁦-$5.3K⁩⁦-$62.4K⁩⁦$68.9K⁩⁦-$34.7K⁩⁦-$12.9K⁩⁦-$6.8K⁩⁦$14,435.06⁩⁦11.0%⁩
2026-06⁦$118.4K⁩⁦-$4.1K⁩⁦-$54.1K⁩⁦$60.3K⁩⁦-$30.2K⁩⁦-$11.1K⁩⁦-$5.5K⁩⁦$13,418.35⁩⁦11.7%⁩
2026-07⁦$124.8K⁩⁦-$4.9K⁩⁦-$57.2K⁩⁦$62.7K⁩⁦-$31.7K⁩⁦-$11.9K⁩⁦-$5.7K⁩⁦$13,299.66⁩⁦11.1%⁩
2026-08⁦$136.2K⁩⁦-$5.4K⁩⁦-$62.3K⁩⁦$68.5K⁩⁦-$34.6K⁩⁦-$13K⁩⁦-$6.3K⁩⁦$14,638.62⁩⁦11.2%⁩
2026-09⁦$161.6K⁩⁦-$5.9K⁩⁦-$73.5K⁩⁦$82.3K⁩⁦-$41.1K⁩⁦-$14.9K⁩⁦-$8.2K⁩⁦$18,108.91⁩⁦11.6%⁩
2026-10⁦$144.6K⁩⁦-$5.8K⁩⁦-$65.6K⁩⁦$73.3K⁩⁦-$36.7K⁩⁦-$13.4K⁩⁦-$7.5K⁩⁦$15,619.05⁩⁦11.3%⁩

Balance sheet

Assets equal liabilities plus equity, or it is not a balance sheet. — Oct 28, 2026

Assets

Cash
⁦$209,642.36⁩
Amazon receivable
⁦$31,821.51⁩
Inventory
⁦$130,400.15⁩
Total assets
⁦$371,864.02⁩

Liabilities

Suppliers payable
⁦$45,640.05⁩
VAT payable
⁦$4,339.30⁩
Total liabilities
⁦$49,979.35⁩

Equity

Capital
⁦$150,000.00⁩
Retained earnings
⁦$171,884.67⁩
Total equity
⁦$321,884.67⁩

Ledger extract

This month's postings. Debits equal credits.

Balanced
AccountMemoDebitCredit

Sales revenue

4000
Marketplace sales—⁦$144.6K⁩

Refunds

4100
Customer refunds⁦$5.8K⁩—

Cost of goods sold

5000
Units shipped⁦$65.6K⁩—

Marketplace fees

5100
Referral and fulfilment⁦$36.7K⁩—

Advertising

5200
Sponsored campaigns⁦$13.4K⁩—

Operating expenses

6000
Salaries and software⁦$7.5K⁩—

Amazon receivable

1100
Settlement due⁦$15.6K⁩—